First Look: Kendrick Lamar & Nike’s ‘DAMN’ Cortez

Kendrick Lamar has been teasing his Nike partnership for fair while, with an announcement on Instagram leaving a lot of fans salivating. Luckily enough, the reveals for the shoes are finally out, showing off his unique take on the classic Cortez.

Rocking various iterations of the shoes on tour, it looks like the first drop available to the public will be a simple all-red version. ‘DAMN’ is embroidered into the tongue with a lace tab bearing the acronym “TDE,” for Kendrick’s label Top Dawg Entertainment, and his initials are seen across the heels in a bold white. Red, black and white versions are also on the cards, but exact details on the releases are yet to be provided, so keep an eye out. Check above for a closer look at the all-reds in the meantime.

Peep more from Nike here and more Kendrick here.