Style Meets Function In Google x Levi’s Futuristic Smart Jacket
— Updated on 15 June 2021

Style Meets Function In Google x Levi’s Futuristic Smart Jacket

— Updated on 15 June 2021
Garry Lu
WORDS BY
Garry Lu

The last few decades saw humanity hurtling into the age of tomorrow. With what feels like technological advancement after technological advancement every other week, it’s hard to think otherwise. Devices have gotten smaller, data has gotten larger, and our day-to-day lifestyles have been revolutionised countless times over. Now, Google has linked up with Levi’s to bring yet another fresh addition to our personal tech arsenals, with the hopes of instigating a new norm.

Presenting, Levi’s ‘Commuter’ jacket in collaboration with Google’s ‘Jacquard’ technology.

This motion based, intuitive design allows for a wireless connection to your devices, so you can review messages, take calls choose music, and so much more on the go. The self-customisation option also promises of greater possibilities in order to suit the needs of the individual user. Wearable technology just took an impressive step forward in the form of a subtle tag, as the Commuter x Jacquard manages to fit seamlessly on a classic Levi’s jacket.

Could augmented clothing be the next big thing?

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Garry Lu
WORDS by
After stretching his legs with companies such as The Motley Fool and the odd marketing agency, Garry joined Boss Hunting in 2019 as a fully-fledged Content Specialist. In 2021, he was promoted to News Editor. Garry proudly retains a blue belt in Brazilian Jiu-Jitsu, black bruises from Muay Thai, as well as a black belt in all things pop culture. Drop him a line at [email protected]

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