Ten years ago, Uber Eats touched down in Melbourne with a modest 300 restaurants and a beautifully simple proposition: what if you never had to leave the couch again?
A decade on, it’s safe to say that we never really got back up. The platform has fundamentally reorganised how this country operates, and, more importantly, how we eat. After ten years, it’s a gloriously unhinged portrait of Australia’s eating habits. Trust me, they’ve got the data to prove it.
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Taking top spot, unsurprisingly, is the humble burger. Aussies have smashed through more than 123 million of them over the last decade, keeping the two-hander comfortably at number one.
Pizza takes the silver medal with a very respectable 69.8 million orders, while Mexican has managed to land on the podium in 2026 – racking up 35 million meals and counting.
Nearly one in five orders lands during the "witching hour" (between 10:00 PM and 10:00 AM), and the after-dark menu is an absolute fever dream.
Ordered strictly between midnight and 4:00 AM, the data reveals we collectively demanded 144,781 donuts, 27,000 bananas, and 3,146 servings of gourmet Dubai chocolate. Well, when duty calls.
The data also shows that somewhere in Western Australia, three entirely separate people ordered exactly 150 bananas each. I’d put that down to coincidence, out of pure fear of uncovering some covert underground fruit peddling operation.
Across the decade, the platform has matured immeasurably since its launch in 2016. What began as a way to get a hangover cure delivered to your door has evolved into a full-scale logistics operation for anything Aussies need on demand. The data shows that couriers have ferried 43 million toilet rolls (we all remember 2020), 293 lawnmowers, and, memorably, a $4,737 Makita combo kit bought by one incredibly committed DIY warrior who was presumably very excited to see Bunnings land in the Uber Eats app earlier this year.
As for the next 10 years, the death of "three square meals a day" is rapidly approaching. Uber Eats ANZ boss Lucas Groeneveld reckons the future belongs to "micro-moment" snacking, powered by AI food concierges and footpath delivery robots.
Whether that high-tech future includes a fourth West Australian ordering 150 bananas at two in the morning remains, thrillingly, unconfirmed.