- Heaps Normal is expanding its offering beyond non-alcoholic beer for the first time, opening Heaps Normal’s Health Club.
- Located in a Sydney warehouse, the new space features a dance floor, a stage for live music, and the southern hemisphere’s second-largest disco ball.
- Plans for Heaps Normal’s Health Club include a sauna and bathhouse in the future, further underscoring the brand’s commitment to a healthy lifestyle without sacrificing fun.
Sydney’s best-behaved party has a new HQ: Heaps Normal’s Health Club. Located in a Marrickville warehouse on Brompton Street (across from Poor Tom’s, next to Gelato Messina HQ), the bar offers a dance floor, stage, and everything you need to enjoy a clear-headed rave.
Naturally, there’s plenty of Heaps Normal brews on tap (including a new draught) as well as canned soft drinks from the good people at Mateo and TINA. It’s not all puritanical, however, with the bar also pouring boozy beers from neighbours Grifter and Philter, as well as natural wines from Doom Juice.
However, don’t expect to walk in just any day of the week. The venue is currently in a distinct soft-opening phase, operating largely as an event-based space rather than a standard seven-day-a-week pub. Access is primarily through specific programming, launch parties, and special events as the team gradually introduces the space to the public.
One of the main ways to get through the doors right now is the newly introduced Healthy Hour. This alternate take on the happy hour most of us know and love offers patrons half-price Heaps Normals, proper boozy options, and vinyl DJs that dig into the Heaps Normal team’s “slightly weird” personal record collections over a vintage JBL sound system.
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The design of the space, carefully executed by Michael Delany, is gloriously eccentric and takes “Indo-Chinese-Wes Anderson” cues, including pink-and-blue brick walls, a green-tiled bar, retro glass bricks, and of course, that massive glittering sphere. It won’t run ultra-late, but punters can expect day raves, early evenings, and programming that nudges Sydney’s dance floors forward without the 3 AM wobble home.
The size of the space also allows the team to use the back-of-house as a mini R&D brewery where they work on Health Club-exclusive pours, and while there’s plenty left to be confirmed, there could be a sauna and bathhouse in the works, too. With the explosion of interest in health and wellness over the last few years (with too many new saunas and bathhouses to count across Melbourne and Sydney), Heaps Normal is perfectly placed to make the most of this hangover-free revolution.
