Ask pretty much anyone on the planet to name you a luxury watch brand and the answer youโll get will almost wholeheartedly be Rolex. Travel to street corners in the farthest-flung countries around the globe with a GDP the same size as the Swiss watchmakers themselves, and youโll find blokes trying to sell you a knock-off example of โ you guessed it โ a Rolex.
Where does this fascination find its historical roots? How does a single watchmaker come to be known as โthe male engagement ringโ? This short clip will give you the quick wrap up of Rolexโs 115-year history.
