Rado

Ever since iconic watchmaking company Schlup & Co. began selling watches under the Rado brand name in the 1950s, the brand has taken shape as a bastion for innovative design and the use of revolutionary materials. Nicknamed “Master of Materials,” Rado is considered a constantly inventive and highly influential company tied to several collections including Captain Cook, Golden Horse, True Square, True Star, HyperChrome, and DiaMaster.