Every product is carefully selected by our editors. If you buy from a link, we may earn a commission. Learn more.
The New Balance 237 Silhouette Is A Vibrant Ode To Heritage Runners
— Updated on 5 July 2023

The New Balance 237 Silhouette Is A Vibrant Ode To Heritage Runners

— Updated on 5 July 2023
Chris Singh
WORDS BY
Chris Singh

New Balance is getting ready to commemorate its heritage runners with the release of the 237, modelled primarily off its wildly popular 327 silhouette. Sticking with the love of 1970s retro design, this fresh unisex pair looks to borrow a bit of steez from numerous New Balance kicks throughout history, reshaped with new dimensions, a refined outsole design, and a “trend-forward aesthetic”.

New Balance is attempting to shift the discussion of retro-modern footwear with the imminent drop – the 237 is positioned as the ideal balance between style and performance by drawing on numerous models from the past. The Comp 100, for example, has been used as inspiration for the outsole design, but the dimensions have been scaled up for a modern look. The upper nods to New Balance’s history with a hybrid of suede and nylon, while the oversized panelling has been shifted for an asymmetrical look.

New Balance 237 is an ode to heritage.

Key to the patchwork-like design is a new stitched and oversized ‘N’ logo, recalling the 327 to echo just how important nostalgia has been to the creation of this new franken shoe.

237 designer Charlotte Lee describes the drop as a runner-inspired lifestyle shoe that can be “worn with anything”.

“The design of the 237 consists of details from retro running models in our archive and twists them”, she says. “The timeless design of the 237 has a prominent heritage 70s design visual while still delivering a versatile model”.

The New Balance 237 is coming February 2021.

The 237 silhouette will see several styles released throughout the year. The first drop, a rather loud mix of dark navy, red, yellow, white and green, is scheduled for an Australian release this month, starting online and at Platypus Shoes from Saturday 6th February, and arriving at The ICONIC in March. The retail price will be $130.

If you’re keen to grab a pair, click through to the link below and get ready for the Saturday drop.

Shop B.H. Magazine

Chris Singh
WORDS by
Chris is a freelance Travel, Food, and Technology writer. He has had work published by The AU Review, Junkee Media and Australian Traveller Media and holds tertiary qualifications in Psychology and Sociology.

TAGS

Share the article