IWC Schaffhausen

IWC Schaffhausen was founded in 1868 by American watchmaker Florentine Ariosto Jones, and has remained a leader in Swiss luxury watchmaking ever since. IWC has a strong reputation for high-quality pilot and aviation watches, and is a forerunner for environmentally friendly development across six collections – Pilot’s Watches, Portugieser, Portofino, Da Vinci, Ingenieur, and Aquatimer.

IWC Tom Brady Short Film Looks Like A Christopher Nolan Production

More often than not, brand videos are pretty lame. IWC, however, has managed to pull off something that’s actually entertaining…

Helvetia: Australia’s First Luxury Watch Subscription Service

These days, there’s a subscription service for just about everything – including items in the space of high-end and luxury….

IWC’s First Sydney Boutique Just Opened On King St

Taking up 80 square meters at 84 King St, the IWC boutique will be run by Australia’s leading watch retailer Kennedy

Lewis Hamilton’s Burgundy IWC Big Pilot’s Watch Perpetual Calendar Edition

The six-time F1 champion now has a watch that matches his achievements.

The Watches Favoured By The Premier League’s Best Managers

Jurgen Klopp, Pep Guardiola and Mauricio Pochettino have expensive tastes

IWC Celebrates Its New Pilot’s Watches In Sydney

Guests had the opportunity to discover the collection explore the Silver Spitfire campaign, due to commence its journey around the world for the ‘Longest Flight’ in August.

Bradley Cooper’s Oscars IWC Fetches $85,000 At Auction

All the money made from the sale goes towards the Antoine de Saint-Exupéry Youth Foundation

SIHH 2019: IWC TOP GUN ‘Mojave Desert’ And Spitfire In House Movements

The madness continues at SIHH 2019 with IWC Schaffhausen delivering some sharp new aeronautical timepieces, a few of which have never been done before.

IWC Tease New Pilot Releases Pre SIHH 2019

With the Spitfire line now featuring IWC-manufactured calibres across the board.

Timepieces That Make The Man: Obama, Apollo 11, Tarantino, & More

A further look into the accessories behind great men.

IWC Schaffhausen Opens Its First Aussie Boutique In Melbourne

360 Collins Street has been annexed as a little part of Switzerland with the luxury watchmakers swooping in on Melbourne’s renowned high-end shopping street.