White Claw Drops Limited Edition Cans Of Summer-Ready Pineapple Seltzer
โ€” 16 September 2022

White Claw Drops Limited Edition Cans Of Summer-Ready Pineapple Seltzer

โ€” 16 September 2022
Garry Lu
WORDS BY
Garry Lu

La Nina 3.0 be damned. This summer, weโ€™re cranking the weekend dial from 0 to Full Send with some ice-cold cans of White Claw Pineapple.

Made with sparkling water, a naughty hint of triple-distilled spirits, natural pineapple, as well as just 95 calories, punters can expect a refreshing sweetness with an exceptionally clean finish.

In other words, weโ€™re looking at the perfect drink to get #whitegurl turnt while staying slim on the terps.

RELATED: A Definitive List Of 39 Hard Seltzer Brands Available In Australia

โ€œWe wanted to continue White Clawโ€™s momentum over summer with a limited edition drop of Pineapple,โ€ explained Ed Jamison, White Claw Brand Director.

โ€œTropical flavours are trending at the moment and 56% of RTD drinkers say that new flavour releases are the most important factor in keeping them interested.โ€

RELATED: How Two Blokes Built A Booze Business In Just Six Months

โ€œWeโ€™ve heard what the people want. Thatโ€™s why weโ€™re releasing the ultimate summer flavour in White Claw Pineapple โ€” made for long weekends, hot afternoons, sunset sessions, and good times with mates.โ€

White Claw Pineapple officially hits shelves later this month on September 26th, joining the existing line-up of Australiaโ€™s #1 hard seltzer, which currently features Mango, Watermelon, Natural Lime, and Ruby Grapefruit. And who knows? Perhaps with enough demand, itโ€™ll become a permanent fixture.

The RRP? As per usual, itโ€™ll only cost you $24 for a four-pack.

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Garry Lu
WORDS by
After stretching his legs with companies such as The Motley Fool and the odd marketing agency, Garry joined Boss Hunting in 2019 as a fully-fledged Content Specialist. In 2021, he was promoted to News Editor. Garry proudly retains a blue belt in Brazilian Jiu-Jitsu, black bruises from Muay Thai, as well as a black belt in all things pop culture. Drop him a line at [email protected]

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