La Nina 3.0 be damned. This summer, we’re cranking the weekend dial from 0 to Full Send with some ice-cold cans of White Claw Pineapple.
Made with sparkling water, a naughty hint of triple-distilled spirits, natural pineapple, as well as just 95 calories, punters can expect a refreshing sweetness with an exceptionally clean finish.
In other words, we’re looking at the perfect drink to get #whitegurl turnt while staying slim on the terps.
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“We wanted to continue White Claw’s momentum over summer with a limited edition drop of Pineapple,” explained Ed Jamison, White Claw Brand Director.
“Tropical flavours are trending at the moment and 56% of RTD drinkers say that new flavour releases are the most important factor in keeping them interested.”
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“We’ve heard what the people want. That’s why we’re releasing the ultimate summer flavour in White Claw Pineapple — made for long weekends, hot afternoons, sunset sessions, and good times with mates.”
White Claw Pineapple officially hits shelves later this month on September 26th, joining the existing line-up of Australia’s #1 hard seltzer, which currently features Mango, Watermelon, Natural Lime, and Ruby Grapefruit. And who knows? Perhaps with enough demand, it’ll become a permanent fixture.
The RRP? As per usual, it’ll only cost you $24 for a four-pack.
