PSA: Uber Eats Is Giving Away $350,000 Worth Of Messina Gelato Today

Uber Eats Messina

$350,000 worth of Messina sounds like a pretty sweet deal, and for one night only, that’s exactly what Uber Eats is offering.

Across Sydney, Melbourne, Canberra, and Brisbane, Uber Eats and Messina will release a series of “Cow Codes”, all of which you’ll find posted alongside photos of dairy cows on the Uber Eats Instagram from 6 PM (AEDT) onwards. According to the press release, this promotion is a way for Messina to celebrate its free-range cows (the “unsung heroes” of its artisan gelato).

These codes simply need to be entered into the app as per usual, which then gifts users a whole range of treats ranging from 10% to 50% off orders, free tub upgrades, and for a lucky few, an entire year’s supply of Messina gelato. How good.

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“We’re proud Messina has chosen Uber Eats as their exclusive partner to drive more demand for their incredible range and we’re delighted to be celebrating the partnership in a way that is a nod to the origin of every single Messina gelato creation: their cows,” says Bec Nyst, Head of Restaurants (ANZ) at Uber Eats.

The codes are scheduled to be revealed via the official Uber Eats Instagram during a special cow-themed livestream that, to reiterate, kicks off at 6 PM (AEDT) tonight and officially wraps up on Wednesday, December 8th. Any codes you manage to secure will remain valid until midnight on Sunday, December 12th.