LIV Golf Inks Multi-Year TV Deal With The Most Unexpected Network
— Updated on 17 March 2023

LIV Golf Inks Multi-Year TV Deal With The Most Unexpected Network

— Updated on 17 March 2023
Garry Lu
Garry Lu

LIV Golf has, at long last, secured the television deal it had been seeking for the past however many months, opting to partner with the CW Network of all entities. The same CW Network behind such teen drama hits as Gilmore Girls, One Tree Hill, Smallville, Supernatural, Veronica Mars, Gossip Girl, Riverdale the Arrowverse, and oh so much more.

This development, of course, represents CW’s first foray into sports broadcasting and promises to bring the $2 billion Saudi-backed rebel league’s tournaments to an estimated 120 million households all across the US alone.

“This is a momentous day for LIV Golf as this partnership is about more than just media rights. The CW will provide accessibility for our fans and maximum exposure for our athletes and partners,” said LIV Golf CEO & Commissioner Greg Norman.

“We’re very proud to note how consequential it is that a league that has only existed for one year has secured a full broadcast deal in its debut full league season.”

RELATED: Phil Mickelson Roasts PGA Tour For “Magically” Finding Money To Keep Up With LIV Golf

LIV Golf Inks Multi-Year Broadcast Deal With The CW Network
(Photo by Quinn Harris/Getty Images)

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At this stage, however, the LIV Golf-CW Network agreement is still shrouded in a lot of mystery. We don’t know a single detail about the financial specifics, how long we can expect coverage, and so forth. All that’s certain is:

  • The CW will air 14 global events in 2023; in addition to streaming said events via The CW App
  • You can kiss the commercial and subscription-free access on YouTube goodbye
  • And according to, LIV Golf will not be paying the CW Network a cent to broadcast its global events — which really raises more questions than it answers

Clearly, someone over at CW believes the future is LIV.

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Garry Lu
After stretching his legs with companies such as The Motley Fool and the odd marketing agency, Garry joined Boss Hunting in 2019 as a fully-fledged Content Specialist. In 2021, he was promoted to News Editor. Garry proudly retains a blue belt in Brazilian Jiu-Jitsu, black bruises from Muay Thai, as well as a black belt in all things pop culture. Drop him a line at [email protected]


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